Common Questions:

What is search arbitrage? How does search arbitrage work?
Most desktop and mobile app developers use traditional revenue channels such as free to paid versions, Google Adsense ads, or ad shown by blocking content. Another significant oppotunity is to add search functionality into their products, which when powered by Bing or Yahoo can yield anywhere from $20-$50 per thousand searches. Apps with as little at 25K DAUs can earn up to $1500 to $3750 per month.


How can you incorporate search into your product and what value does it add to the user? This article provides all the details you need to get started.  BTW, if you are ready to start, click here to get in touch with our team. 

Is search in an app same as going to a search engine like Bing.com to search?
Yes, it's almost the same. In this case, the search will start from your desktop or mobile app. Users type in a search query in your app's interface and the results will appear on Bing.com 

How can search be integrated into an app or software?
Start by thinking from the user's perspective. While they use your app, is there a reason for them to research something on the web? If the answer is yes, you should be building in search into your app. Where the integration of the search input field will depend on your app.

For example, a desktop based content writing app could add a search field with the title "Research your topic on the web" or a mobile keyboard app for instance could add a "Search on Bing" functionality into the keyboard.  These examples are real, some of our partners have this method incorporated into their apps.

Is adding search intrustive and annoying to the user?

Why would Bing or Yahoo allow this?
Bing and Yahoo have lost market-share to Google. By incorporating into apps of various types they are able to gain searches to their search engine. 

How does a Bing or Yahoo search feed work?
You can test our search feed on this sample page.